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John Spencer Ellis

National Exercise and Sports Trainers Association News- November 2008

Business Tip: Form your own Personal Success Network
From Dr. John Spencer Ellis, CEO
If you are not yet as successful as you want to be, then you simply must network to become acquainted with others who can help you. Networking means going to company and other non-company functions and parties and extending yourself to meet others. Many people feel that small talk and getting to know people is only a natural ability that some people have and others do not. Becoming good at talking to people and getting to know others is an acquired skill.
You might read that there are specific rules about what can and cannot be said when starting a conversation with a business contact or client. This could not be further from the truth. You must start a conversation, keep the conversation going, and create a bond so that the other person thinks you are a cool person worth getting to know and talking to. The concept that you should not be talking about your personal life or controversial topics is overstated. The most important thing for you to do is to be yourself. Don’t worry about what to say or not say when starting a conversation; simply know that you must start it. Power comes from sharing information, not keeping it from others. Being up front, honest, and sincere with others earns well-deserved respect.
You have only a few seconds before a person decides whether they like you or not. Most of this communication is nonverbal. Smile, make eye contact, lean in without invading the other person’s personal space, and relax. Make the other person feel like the most important person in the room. Adapt to the other person by dialing down your excitement and focusing on being more deliberate and precise with your words, and listening to what the person has to say. Using a similar style of speech, body language, tone, and cadence is not something you practice or try to do, but something that will come naturally if you relax and are attentive to the person with whom you are communicating.
When concluding your conversation in a group setting, mention something significant from your conversation and then simply state what a pleasure it was speaking with him or her and that you are looking forward to speaking again. If you wish to continue the relationship, after mentioning something significant you both had in common from your conversation, mention that “we should get together sometime and talk about (blank).” This isn’t meant to be a format for dating, but there are some strong similarities aren’t there? If the person is interested in furthering your friendship or business relationship, they will agree that you should meet again and this is the opportunity to exchange business cards, emails, or cell numbers. If not, they won’t. You will then move on to talk with someone else.
Networking with other professionals so that you can share in your professional expertise and learn from one another is crucial in your development as a person and as a professional. Don’t TRY to get something out of the relationship, if you are willing to listen to the other person, and show genuine appreciation for the other person’s time, and share something of worth, you will both benefit from the contact.
For more information on how to network and communicate with other professionals, consider Spencer Institute’s coaching programs at http://www.spencerinstitute.com/ourprograms.html. You should also refer to your NESTA PFT manual. Don’t have an updated manual? Order or upgrade at www.nestapft.com or by calling 1-877-348-6692. Specials are available now. Listen and observe carefully, or you’ll miss the big opportunity you have been looking for.

Training Connections: Additional Opportunities for NESTA Members
From NESTA Education Support Staff
Grow your Business with TRX Suspension Training
Are you looking for a way to get and keep great clients? We’d like to introduce you to TRX Suspension Training. This dynamic and functional method of fitness known as TRX leverages your bodyweight and gravity to develop strength, balance, flexibility and core stability simultaneously. The TRX® Suspension Trainer is a lightweight and highly portable training tool that can be quickly setup anywhere to get a high quality and time efficient workout. It is safe and effective for people of all fitness levels from youths or seniors to elite athletes.
“TRX is incredible. Over the last 20 years, I have tried just about every fitness device that has come on the market. When you consider price, training options, indoor or outdoor use, core conditioning, and fun, nothing even comes close. I use TRX 2 - 3 times per week as part of my overall conditioning program.” John Spencer Ellis, CEO
Go to http://www.fitnessanywhere.com/nesta for special holiday offers and learn how TRX Suspension Training can work for you.

For the Independent Business Owner - Fitness Together Franchising
Fitness Together is part of the world’s largest wellness organization and has provided a means for franchisees to reap the rewards of business ownership while helping others enjoy the many benefits of fitness. If you would like to discover how you can own your own Fitness Together franchise, please visit: http://www.fitnesstogether.com/NESTA.
Consider investing in yourself and check out what Fitness Together can do for your career TODAY.
Current Fitness Together locations are also looking for certified Personal Trainers, club and Fitness Managers. To view available openings with Fitness Together, check out: http://jobs.myfitnesstogether.com/classifieds
Live Training: NESTA PFT and Continuing Education Workshops
From The NESTA Live Instruction Team
The link for the NESTA live workshop schedule in the coming months can be found below. If you do not see a workshop scheduled in your area any time soon, please let us know. NESTA currently provides live, hands-on training workshops in the following states: Arizona, California, Colorado, Illinois, Indiana, Nevada, New York, Texas, and Washington (FL and OR coming soon). We realize that live hands-on training is perhaps the most useful form of training for any professional. Please be sure to sign up early as workshops often sell out. Let us know how we can be of greater service to you.
Only at NESTA PFT Workshops will you:
1. Take your PFT exam live, without traveling to a testing center location, and get your exam results faster than anywhere else
2. Gain more hands-on biomechanical breakdowns of bodyweight, machine, cable, medicine ball, stability ball, and free weight exercises than through any other certification program
3. Get detailed descriptions of how to actually meet, obtain, and keep training clients
4. Learn from instructors who currently work as trainers (not just in office or academia settings) with a minimum of five years experience as a certified personal trainer, two or more years of teaching experience, and a bachelor’s or advanced college degree
Nothing beats a combination of live training with solid distance education. Only those who continually learn new information and gain new experiences can call themselves experienced. Practicing the same things over many years does not give you experience, you must continually evolve. Sign up now and continue to build upon what you know and can apply at http://www.nestacertified.com/workshop-schedule.html.
Job Openings for Trainers, Coaches and Instructors
From Everyone at NESTA wishing you great success

If you are NESTA certified or have a NESTA specialization and are looking for a job or position in your local area, start here. NESTA wants you to be successful and find a place that you can further your career as a fitness professional in an environment that best suits your needs. Keep your mind open and your resume active until you find the job you are looking for!
Go to www.nestacertified.com/jobs.html for updated jobs availability and get working now.

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